Warriors in Pink
September 24th, 2007
If pink vacuums didn’t quite do it for you, what about pink t-shirts? (Sorry, guys, this just isn’t your week!)
Not to be outdone by their corporate friends over at Dyson, Ford Motors is partnering with Kelly Clarkson to sponsor Warriors in Pink — Ford’s custom fashion line dedicated to the cause of breast cancer awareness.
From the Ford website,
Ford is proud of its 13-year National Sponsorship of the Komen Race for the Cure. To date, Ford has dedicated more than $90 million to the cause. Our commitment runs well beyond raising funds. We know that awareness leads to early detection and early detection saves lives, so we are also working to increase breast cancer awareness–last year creating over one billion media impressions. We also encourage our employees to participate. More than 50,000 Ford employees have participated in The Race and thousands of our dealers support the race in their area.
So even if Fords aren’t necessarily your cup of tea, the cause is a good one and the fashions are fun. Kelly can even show you how to “Rock Your V-Neck” to make it customizable! (Okay, the whole Kelly Clarkson tie-in is a bit silly, but you can’t argue with the fact that 100% of the net proceeds are donated to the Susan G. Komen Race for the Cure.)
Here are a couple of my favorites –
Heather Brown Jersey Bella Mustang Tee for $20:
White Baby Doll T-Shirt With Contrasting Pink Cap Sleeves for $20:
For information on how to sign up for the Komen Race for the Cure in your area, visit their website or call 1-888-603-RACE.
Now go rock your baby-doll T!
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